Technology the Another example is this Haagen-Dazs video ad on Instagram. A piece that shows that large meia are not necessary for video advertising in the gastronomy sector to have an effect . What you do have to take care of is the creative concept. That in this video ad is not only focuse on moving images. Also the copy or the hashtags provide their pinch of creativity that makes this ad special. 3.- Challenge users with video contests Contests have always been one of the most effective tactics for any advertising effort.
Data The Sector Linked To Food Technology the
They allow users to interact, provide prizes that attract new followers and position the brand in the consumer’s mind. In the case of video advertising in the gastronomic sector, you can opt for ads that begin a recipe and that the China Email List users themselves send their continuations. Or, as in the case of the example above, you can opt for contests where food and fun are presente as a perfect pair . Especially if you add a challenge like the Buffalo Wild Wings Blazin’ Challenge. 4.- Brevity is a basic factor On horseback of the already mentione Tasty revolution.
Beverages Are The One That Best Exploits
Taking advantage of the momentum that short videos are getting on platforms like Instagram or the now-defunct Vine, it’s essential that video advertising in the food industry be short . As seen in the graph below, users have no Contact Email List patience with long-form videos. Perhaps with the exception of live videos. Or in growth sectors and specialize channels like esports on Twitch . The more concise a video ad is, the better. The graph shows that the abandonment rate increases progressively as the length of the video increases . Therefore, it is interesting that you bet on short videos. Can’t think of ideas to express in 5 or 10 seconds? Try showing sauces falling on the plate.